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Partner with the Tennessee Golf Association to boost rounds, increase revenue, and grow your customer base in and outside of your market while taking advantage of no-cost marketing to more than 32,000 TGA members.
The TGA will spotlight your property with a special offer to TGA member golfers. The on-brand campaign will be marketed directly by the TGA as an “exclusive member benefit.” The email-centric campaign will promote to members an opportunity to purchase pre-paid vouchers highlighting the offer(s) that your course believes will not only generate instant revenue, but will also lead to downstream benefits: new, returning golfers; significant, statewide property/brand awareness; and an increase in average on-property ancillary sales.
You earn 80% of all voucher sales revenue; and, 100% of the on-property ancillary sales, and all future sales driven by new, repeat golfers. We work closely with participating courses to maximize voucher sales by creating compelling offers that also address current business objectives e.g. increase mid-week, afternoon play.
“Working with UnderPar and the Tennessee Golf Association proved to be a successful marketing initiative for our country club. Our primary goal for the promotion was to get new golfers to play our course with the intent of gaining interest in joining the club. The TGA members were the perfect target audience and we are now working through our list of new member prospects.”
Glenn Hudson, PGA
Oak Ridge Country Club
“UnderPar has been a tremendous partner of Omni La Costa Resort & Spa. Our stay & play packages and golf-only offers generate significant, needle-moving top line revenue figures, in addition to the ancillary spend throughout the resort. If you are looking for a turnkey solution to fill tee times or put heads in beds with favorable commission rates, I would highly recommend contacting UnderPar.”
Dustin Irwin, PGA
Omni La Costa Resort & Spa