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Customer Email Promotions

We want to engineer a campaign that will bring you new golfers and unrealized revenue.

The Power of Hyper-Targeted Email Marketing

We have years of experience executing hassle-free email promotions for golf courses and resort properties. We do all the heavy lifting, from designing and deploying the email, through partner payment processing on a schedule that works best for you. And no two promotions are alike. Each special offer is focused on customer value, while elevating our partner’s public facing brand. We always set out to introduce you to new customers, who you then can turn into repeat visitors and new ambassadors in and out-of-market.

Promotion Benefits:

  • Together we come up with the best offer to deliver on your goals.
  • You choose when the offer runs, any redemption restrictions, etc. It’s your call. You’re the client and the boss!
  • We do all of the work. Email design. Web development. Email deployment. Payment processing.
  • No upfront costs. 100% risk free. The best kind of marketing. It delivers and doesn’t cost you anything.
  • Access to an easy-to-use voucher redemption portal.
  • We offer the most favorable terms in the industry.
  • Based on the objectives of reach goals of your campaign, tap into our North American database of more than 500,000 avid golfers.

Customer Email Promotion Case Studies

Ready to generate more course revenue?

Become a Partner

Become a Partner

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PARTNER TESTIMONIALS

  • “UnderPar has been a partner of CrossCreek Golf Club for all 5 years I have been General Manager. I have always been impressed with the professionalism shown by their staff. The customer service is first class and their attention to detail for me as an operator was very helpful. When the UnderPar model was used by CrossCreek, goals for revenue and number of guests were met every time. I highly recommend UnderPar as a partner for golf courses everywhere.”

    Dave Garner
    General Manager
    CrossCreek Golf Club

  • “The relationship I’ve created with UnderPar, and their promotional ideas, have been invaluable. The amount of players that have filtered through our golf facility because of their promotions has been immense. I look forward to our continued business relationship and to making strides to grow this even more.”

    Scott Mallory, PGA, Director of Golf
    Journey at Pechanga

  • “UnderPar has been a pillar in our revenue strategy for years now. We can always count on their promotion to bring in extra revenue for low demand times at our properties. With great customer service, a wide customer base and a quick turnaround for payments – UnderPar has set themselves apart as the leader in the golf discount world.”

    Josh Ward, Golf Revenue & Marketing Manager
    PGA WEST – The Western Home of Golf in America
    La Quinta Resort & Club, a Waldorf Astoria Resort

  • “We believe UnderPar is the best pre-paid email marketing solution available to us in the market. They have a strong database, provide great customer service (to us and to customers who purchase vouchers), and we can rely on the promotions to deliver on the revenue we have budgeted. UnderPar has proven to be an all-around great solution.”

    Eric Lohman, General Manager, PGA
    Monarch Beach Golf Links

  • “Pine Needles/Mid Pines were the first properties to participate in the Carolinas Member Benefit Program three years ago. In three years, we’ve seen well into six-figures in rounds sold. Greg Knuth and the CGA worked with us to focus the offer into a November-to-March window when the new business would have the best impact on our tee sheets. We know that this particular audience is core, avid golfers from North and South Carolina that are good to have on property, and we plan on staging the promo yearly.”

    Kelly R. Miller, President
    Pine Needles Lodge/Mid Pines Inn

  • “The Arizona Golf Association and the Arizona Women’s Golf Association connected us with UnderPar who built our offer so that it was featured to the UnderPar, AGA, and AWGA member databases. With zero upfront costs, UnderPar produced an offer that made sense for our needs and brought in not just a large amount of golfers, but a large amount of the RIGHT type, and during the summer months where we can always use more of the right player on property. We are very happy with the outcome of our first offer and look forward to working with all three organizations in the future!”

    Jacob Hermes
    Director of Golf
    The Golf Club at Dove Mountain

  • “In our role as a management company one of our most important responsibilities is to bring new golfers out to managed courses. UnderPar has always worked with us to structure offers that fill need periods with new golfers. They consistently create compelling promotions for us that raise our revenue without negatively affecting our regular business.”

    Stan Gonzales
    Regional Manager
    Southern California
    Touchstone Golf

  • “UnderPar has been a tremendous partner of Omni La Costa Resort & Spa. Our stay & play packages and golf-only offers generate significant, needle-moving top line revenue figures, in addition to the ancillary spend throughout the resort. If you are looking for a turnkey solution to fill tee times or put heads in beds with favorable commission rates, I would highly recommend contacting UnderPar.”

    Dustin Irwin, PGA
    Club Director
    Omni La Costa Resort & Spa

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